Alison Roessler Campbell, CEO and Founder
Strength and Conditioning Specialist
Competitive, determined, intelligent, driven, caring, passionate, focused, funny, energetic, outgoing, strong, motivated...these are some of the ways people describe Alison in all aspects of her life. Born and raised in Eugene, Oregon, she grew up running through the woods, water skiing, playing soccer, softball, basketball, and other organized sports. When she was eight, she began running local 5k road races, but it wasn’t until high school that she found her true love and passion in Track and Field. Alison ran the 800 meters in 2:06, and pole-vaulted 12’6 for her high school and on the Junior Olympic level, solidifying herself as one of the top female athletes in her region. Growing up in Track Town USA, Alison dreamed of running track for the University of Oregon and her hometown crowd.
Unfortunately, Alison broke her back while pole-vaulting, ending her track and field career in her freshman year in college. It was this event that led Alison to develop her personal training business, and eventually to where she is today as the Founder/Owner of Truve. She began training other athletes, helping them prepare for all levels of competition from middle school to professional athletics, giving them nutritional guidance alongside cardiovascular and strength training. While her passion will always be in athletics, she wanted to touch the lives of more people, so she began training more of the general population (helping people lose/gain weight, rehabilitate from injuries, overcome eating disorders through exercise, ensure healthy pregnancies, combat osteoporosis and other age-related issues, and general health and fitness). Alison believes everyone is an athlete on some level, and she infuses her years of training as an elite athlete into each and every workout.
Truve practitioners love giving back to the community, and Alison offers a free Truvefit Camp class Saturdays at 8:30 am.
Experience
20 years athlete strength and conditioning specialist
20 years general population personal training
17 years group fitness instructor
14 years track and field coach
7 years cross country coach
17 years youth soccer coach
Specialties
Sports-specific training and programming
Extreme weight loss
TRX
Boxing Conditioning
HIIT
NKT
Z Health
Cardiovascular training
Strength training
Injury rehabilitation
Injury prevention
Chronic pain management and relief
Yin Yoga
Nutrition
PNF stretching
Myofascial release through rolling
Pre- and post-natal training
Youth and older populations
Speaks Spanish
Certifications
American Council on Exercise (ACE) Certified
Z Health
Zumba Strong
Spin
Bootcamp
NKT
TRX
50hr Yin Yoga
USA Track and Field Coach
ALISON'S SCHEDULE
Free Community Truve Fit Camp
Saturdays 8:30 - 9am
HIIT & Stretch
Mondays 7-7:45am
Body Sculpting
Wednesdays 5 -5:30pm
Kettlebell HIIT
Wednesdays 5:30 - 6pm
HIIT
Thursdays 7-7:30am
Cardio + Core
Saturdays at 8-8:30am